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Ad And PR Industry Directors Have Ties To Heavily Polluting Industries

Half of the board members at the world’s six largest advertising and public relations companies have ties to polluting industries, DeSmog can reveal. Of the 64 total board members at Omnicom Group, WPP, Interpublic Group (IPG), Publicis Groupe, Dentsu and Havas, 32 have significant experience in carbon-heavy sectors such as fossil fuels, fossil fuel financing, plastics, utilities, and aviation. Twenty-two are still serving in roles at such companies. With combined revenues of $67 billion in 2022, the six firms dominate the communications industry, and have hundreds of subsidiary agencies around the world. Of the 64 total board members at Omnicom Group, WPP, Interpublic Group (IPG), Publicis Groupe, Dentsu and Havas, 32 have significant experience in carbon-heavy sectors such as fossil fuels, fossil fuel financing, plastics, utilities, and aviation. Twenty-two are still serving in roles at such companies.

Groups Pressure Ottawa To Ban Fossil Fuel Ads

For the first time in 20 years, this month Ottawa will review its Corporate Sponsorship and Advertising Policy. Community groups such as Ecology Ottawa are looking forward to the review as a rare opportunity to stop fossil fuel companies from advertising in the city. If successful, this would prevent fossil fuel companies and their advocates from advertising in city-owned buildings, such as hockey arenas or community centres. The community groups intend to lead a separate campaign to also ban fossil fuel advertising on vehicles and infrastructure owned by the city’s transit agency.

UK Advertising Watchdog Bans Toyota SUV Ads On Environmental Grounds

The UK advertising watchdog has banned two adverts for Toyota SUVs, ruling that images of cars racing over plains and through rivers condoned a style of off-road driving that “disregarded” the impact on nature. Climate advocates calling for tighter rules on advertising of heavily polluting products welcomed the Advertising Standards Authority’s (ASA) move — the first time it had banned SUV ads for promoting driving that harms the environment. The adverts “had not been prepared with a sense of responsibility to society,” the regulator found in a ruling published on Wednesday, made in response to a complaint by campaign groups.

The Meat Industry Is Advertising Like Big Oil

Later this month, the National Cattlemen’s Beef Association (NCBA) will head to the 2023 National Agri-Marketing Association’s conference to see if its public relations campaign about beef’s sustainability can secure the national award for campaigns directed to consumers. Earlier this year, a campaign NCBA began in 2021 called “Beefing up Sustainability,” and a corresponding campaign targeted to kids, advanced to the final round. Both were part of NCBA’s multi-pronged PR campaign about how beef is actually a climate-conscious food. The group, which is the beef industry’s largest trade association, plastered the New York Times (including its popular podcast The Daily) and the Washington Post with climate-conscious food messaging.
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