On May 31 General Mills announced that it divested its 60% stake in its Israeli subsidiary. For the last two years the company has been targeted by the American Friends Service Committee (AFSC) over the fact that some of its Pillsbury products are manufactured in an illegal Israeli settlement. General Mills’s statement doesn’t reference the BDS campaign and claims that the move simply reflects the company’s “strategic choices about where to prioritize our resources to drive superior returns.” Bodan Holdings, an Israel-based company who previously owned the other 40% of the business, will take over the entire operation. As AFSC points out on Twitter, it remains unclear whether Pillsbury products can still be made in the factory under General Mills’s license agreement.
Around 90 Australian workers at the General Mills factory in New South Wales have been on strike for nearly three weeks. On Wednesday, June 23, the national leadership of the United Workers Union (UWU) called for a national boycott of General Mills products, especially their highly popular Old El Paso and Latina Fresh brands. The boycott is an attempt to expand what the UWU calls the “David vs Goliath battle against one of the world’s biggest food manufacturers.”
Earlier this fall, we launched our No Dough for the Occupation campaign to pressure General Mills to stop producing Pillsbury products in illegal settlements in the occupied West Bank. Last month, our campaign coalition—which includes the Palestinian Boycott National Committee, Jewish Voice for Peace, and others—held its first day of action to coincide with General Mills’ annual shareholder meeting. The day before the meeting, on the United Nations International Day of Peace, protesters gathered in front of General Mills’ headquarters in Minneapolis, chanting “No Dough for the Occupation”...