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Animation Challenges Retail Industry

This article is from our associated project, CreativeResistance.org

 

Why can’t retail workers make ends meet? CUP worked with the Retail Action Project (RAP), and designers Joshua Graver and Maxwell Sorensen to make a short animation about the changing scheduling practices in the retail industry. Shifty Business helps retail workers understand that their experiences are not isolated events but a systemic approach to cost-cutting by their employers. It also helps policy makers see the effect these practices have on workers’ lives.

Retail Action Project and its members are building a new movement in the retail industry to define the future of retail jobs. Workers across New York city are finding opportunities for education, networking, and career advancement through RAP membership. Their Just Hours campaign seeks to create fair and stable hours for retail workers.

The Center for Urban Pedagogy (CUP) is a nonprofit organization that uses design and art to improve civic engagement. CUP projects demystify the urban policy and planning issues that impact our communities, so that more individuals can better participate in shaping them.

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