Skip to content

Adidas

Adidas Exposed By Impostors At Tech Conference

November 19, 2023 The Yes Men. , , ,
This Wednesday, an "adidas executive" named "Aristide Feldholt" (actually Andy Bichlbaum of the Yes Men) announced to a huge, standing-room-only crowd at Web Summit — the self-described "largest tech conference in the world" — that adidas would reward tens of thousands of underpaid sweatshop workers, many of whom are owed significant backpay and severance by letting them frolic in a deeply weird VR world called the "adiVerse," paying for it with a cryptocurrency generated by a tiny chip implanted into their bodies. "Aristide" was joined onstage by the multi-platinum "DJ Marshmello" (actually Mike Bonanno of the Yes Men), who dropped his new single, "All Day I Dream (About Back Pay)."

Urgent End Of Year Fundraising Campaign

Online donations are back! Keep independent media alive. 

Due to the attacks on our fiscal sponsor, we were unable to raise funds online for nearly two years.  As the bills pile up, your help is needed now to cover the monthly costs of operating Popular Resistance.

Donate Here

Urgent End Of Year Fundraising Campaign

Online donations are back! 

Keep independent media alive. 

Due to the attacks on our fiscal sponsor, we were unable to raise funds online for nearly two years.  As the bills pile up, your help is needed now to cover the monthly costs of operating Popular Resistance.

Donate Here
Sign Up To Our Daily Digest

Independent media outlets are being suppressed and dropped by corporations like Google, Facebook and Twitter. Sign up for our daily email digest before it’s too late so you don’t miss the latest movement news.