Thank You To The SXSW Festival For Dumping The US Army
South by Southwest (SXSW) is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, Texas. It has been growing in size since 1987. The festivals just dumped weapons makers and the U.S. Army out the door: “After careful consideration, we are revising our sponsorship model. As a result, the US Army, and companies who engage in weapons manufacturing, will not be sponsors of SXSW 2025.” This wonderful development is not just something going right (such an unusual sight, in the words of Paul Simon), and not just somebody doing something right in Texas (I’m certain that it happens all the time, in the words of Lennon/McCartney).