London Luton Airport Hit With Greenwashing Complaint
Eight climate groups have asked the UK advertising watchdog to assess whether environmental claims in recent Luton Airport ads are misleading the public.
In the complaint, filed with the Advertising Standards Authority (ASA) in April, Ad Free Cities, Badvertising, Stay Grounded and other organizations contend that the adverts omit key information regarding the airport’s significant environmental harms.
The ads state that the proposed expansion of Luton Airport would be “stopped in its tracks” if it misses its “environmental limits”.