Unilever Sells Israeli Ben And Jerry’s, Allows Operation In Settlements
Unilever has sold Ben and Jerry’s Israeli business to its Israeli licensee, one year after the American ice cream company announced that it would end sales in the occupied Palestinian territories (oPt). After a year of backlash, legal challenges, and Zionist lobbying, Ben and Jerry’s products will return to illegal settlements, in direct contradiction of the company’s will.
In July 2021, when Ben and Jerry’s declared that selling in the oPt would be “inconsistent with [its] values,” the company also revealed that it would not be renewing its agreement with its Israel-based licensee at the end of the year.