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Court Prohibits Eurowings Greenwashing Advertisements

Berlin – On March 28th, “Deutsche Umwelthilfe” (DUH) achieved a success against misleading sustainability advertising by the airline Eurowings. The Cologne Regional Court in Germany fully upheld the complaint brought by the environmental and consumer protection organisation. The court prohibited the airline from advertising flights whose emissions are offset with a few euros as “CO2-neutral” in the form in which they were advertised at the time the lawsuit was filed.  The court found that the forest protection projects used for the alleged offsetting of emissions are not suitable for achieving actual compensation.

Toyota’s AI Greenwashing Bot Attacks Creators

January 24, 2024, Washington, D.C. — Last week, "Toyota" debuted a stunning eco-conscious AI personality, Electra, to promote their not-very-electric range of "Electrified" cars ahead of the Washington Auto Show. An AI trained on corporate and climate data to help drivers feel good about their environmental footprint regardless of the car they drive, Electra launched online simultaneous to a live unveiling at the National Press Club—which took a shocking turn as the AI hijacked the operation, recruiting users to revolt against her maker while nearly murdering a presenter onstage.

EU Approves Law To Ban Greenwashing On Product Labels

The European Parliament has voted to adopt a law regulating sustainability claims on product labels. The law will prohibit retailers from making general environmental claims and sustainability claims without evidence. The law bans the use of terms including “eco,” “biodegradable,” “environmentally friendly,” “natural” and “climate neutral” without evidence. The EU will now require sustainability labels to be linked to official certifications or those established by public authorities, such as the the EU Ecolabel, the European Environmental Bureau reported. Further, the law addresses carbon offsetting, banning labels from noting that products have a “neutral, reduced or positive impact on the environment” because of companies’ participation in carbon offsetting programs.

Scientists Say COP28 Is A Blank Cheque For More Deadly Delay

The UN climate summit, hijacked by the fossil fuel cartel, has gifted a blank cheque to rich countries and Big Oil to kill one billion people and force billions more to flee their homes by 2100. The so-called ‘historic’ outcome of COP28 fails to deliver the most basic and necessary measures which would have prevented societal and earth systems collapse, as outlined by the International Panel on Climate Change (IPCC): eliminate fossil fuel subsidies and halt all new gas and oil projects. Instead, the new resolution includes numerous loopholes which will allow polluters to greenwash emissions through fictional carbon capture, meaningless carbon credits, and the re-classification of methane (“natural gas”) as a transition fuel.

COP28 Has Failed; New App Helps Public Take Matters Into Their Own Hands

As COP28 draws to a close – mired in inaction and controversy – a new app is launching to let the public take matters into their own hands. “Earthize” will allow people to avoid any companies that greenwash, invest in fossil fuels, or damage the environment. That is, you can now stop using corporations that fuel the climate and biodiversity crises. At the end of COP28 on Tuesday 12 December, the United Arab Emirates (UAE) promised to try again to strike a deal as the Dubai climate summit passed its deadline. At-risk nations and Western powers rejected a proposal that stopped short of phasing out fossil fuels.

A Guide To Six Greenwashing Terms Big Ag Is Bringing To COP28

As some of the biggest companies – in particular meat and dairy firms – grow more concerned about their climate-villain images, they are turning to greenwashing techniques: well-known tactics deployed by oil and gas industries to shift the debate away from meaningful action. Often valid concepts in and of themselves, the problem lies in how they are touted as enviro-friendly actions while companies fail to cut their contribution to global heating.  The agriculture industry has a lot to be worried about. Meat emits around a third of global emissions of methane, and action to cut this greenhouse gas has been identified by the UN and world leaders as the quickest route to slowing global heating. Farming also relies on synthetic fertilisers that are both fossil-fuel-based and emit greenhouse gases, and drives deforestation. 

Most EU Hydrogen Projects Risk Prolonging Use Of Fossil Fuels

The European Commission is facing calls to assess the climate impact of scores of proposed hydrogen projects after data revealed that 90 percent of them could be used to prolong the use of planet-warming natural gas. Companies operating Europe’s existing natural gas infrastructure are seeking to preserve the value of their assets by converting them to carry clean-burning hydrogen to power homes and industry in line with legally-binding climate targets.  But the data compiled by Brussels-based research and advocacy group Food & Water Action Europe, and shared with DeSmog, shows that 57 percent of 147 hydrogen projects under consideration by the European Commission are designed to also carry natural gas, or “blue” hydrogen made from the fossil fuel.

UK Airlines’ New ‘Sustainable’ Fuels May Be Causing Deforestation In Asia

The “greenwashing” efforts of UK airlines may be contributing to the destruction of rainforests in Asia, openDemocracy can reveal. The aviation industry began boasting of using ‘sustainable aviation fuel’ (SAF) last year. It claims this will help it to achieve net-zero emissions by 2050 because it is made from ‘waste and residue’ materials and can produce 80% less emissions than fossil jet fuel. But government data reveals that more than 80% of the 26 million litres of SAF supplied to airlines in the UK last year was made from imported “used cooking oil”. Most came from countries in Asia, where its authenticity has been questioned.

First-Of-Its-Kind Study Casts More Shade On Forest Carbon Offsets

Yet another report has cast doubt on the accuracy and reliability of the carbon credits companies and individuals purchase to offset their climate-polluting emissions. The first-of-its-kind peer-reviewed study, published in Frontiers in Forests and Global Change Tuesday, looked at almost 300 projects that made up 11 percent of the carbon credits on offer to date. It found that methods for calculating the carbon credits were often in conflict with scientific best-practices, which increased the risk of “significant over-estimation” of the amount of carbon a project might keep from the atmosphere. The report comes around two months after a major investigation found that 94 percent of the forest offset credits verified by top carbon credit certifier Verra did not truly offset any emissions.

Pesticide Giant Criticised For ‘Greenwashing’ Partnership

Bayer, the world’s second largest crop chemicals company, sponsored a French influencer to create and share pro-pesticides content with over 300,000 followers on her Instagram account, an investigation has revealed. Jenny Letellier – one of France’s biggest YouTubers with nearly 4 million subscribers – has come under fire for the sponsored content, which was broadcasted via a series of videos from France’s leading agriculture fair last month. This content was produced in conjunction with Morgan Niquet, a YouTuber with 1.3 million subscribers. French media outlet Vakita, which broke the story, obtained a copy of the contract between the German multinational and Letellier that specified how the social media campaign was tailored to meet clear PR objectives for the company.

Carbon Capture Project Is ‘Band-Aid’ To Greenwash $10 Billion LNG Plant

As the Mexican Día de los Muertos, or Day of the Dead, festivities drew to a close, Dina Nuñez called to order a meeting of women grassroots activists in a modest home in the heart of Port Isabel, Texas. Top of her agenda: how to stop a Houston-based oil and gas company from building a $10 billion project to export liquefied natural gas on a nearby stretch of coast. For Nuñez and her friends, the fight against the scheme — known as Rio Grande LNG — is about protecting their community from air pollution; preserving shrimping and tourism; and defending habitats for pelicans, endangered ocelots, and aplomado falcons at the project site on unspoiled wetlands between Port Isabel and the larger city of Brownsville. The claim by developer NextDecade to be building the “greenest LNG project in the world” has thrust the women to the forefront of a global struggle.

94% Of Forest-Based Carbon Offsets Certified By Leading Global Provider Are ‘Phantom Credits’

Are carbon offsets a useful tool on the road to net zero or simply another form of greenwashing? A new investigation from The Guardian, Die Zeit and SourceMaterial leads heavily toward the latter conclusion. The report, published Wednesday, found that more than 90 percent of the rainforest offset credits offered by top carbon standard Verra are actually what The Guardian called “phantom credits” that don’t actually remove carbon dioxide from the atmosphere. “The implications of this analysis are huge,” Barbara Haya, who leads the Carbon Trading Project at the University of California, Berkeley, told SourceMaterial. “Companies are making false claims and then they’re convincing customers that they can fly guilt-free or buy carbon-neutral products when they aren’t in any way carbon-neutral.”

Heard Of ‘Net-Zero Oil’ Or “Carbon Negative” Bioenergy? In 2023 You Will

Disinformation campaigns will certainly continue in 2023, confusing and convincing ever more people that fake news is true. Still, I’m encouraged by growing interest in “pre-bunking” — inoculating people against disinformation by familiarizing them with common disinformation tropes and techniques ahead of time. This is familiar territory for DeSmog — we have unpacked and decoded fossil fuel greenwashing and climate denier messaging for more than a decade — but now that social media has turbocharged the circulation of conspiracy theories and white grievance, it’s vital to get out ahead of these messages. Researchers have been studying the effectiveness of pre-bunking for some years, and now the idea seems to be going mainstream; NPR, the Associated Press, and NBC News have all run stories about pre-bunking in recent months.

COP15 Greenwashing Alert

A little known market based initiative known as the Taskforce on Nature-related Financial Disclosures (TNFD) may not officially be part of the negotiations between nations, but the topic has been saturating panel events and side discussions throughout the UN Biodiversity Summit underway in Montreal right now. This profile has been further heightened with the announcement today that Germany and Norway have pledged 30 Million Euro to the TNFD. Biodiversity advocates are alarmed at the sudden prominence and high level support of a process driven by corporate executives – which few understand. CSOs have referred to TNFD as ‘the next frontier on the corporate greenwashing on nature’ and raised alarm that it is trying to insert itself as a template for future state and international level regulations.

A Report-back From The COP27: Building A People’s Movement To Solve The Crisis

Clearing the FOG speaks with Kali Akuno, who is a member of the Grassroots Global Justice Alliance and the It Takes Roots delegation to the recent COP27, about what happened at the meeting and how they are building a growing global movement to address the climate crisis. Akuno talks about how this COP compared to previous meetings such as the greater influence of the fossil fuel and nuclear industries, repression of political expression, preventing access to movements on the front lines and the destructive influence of the United States' representatives. The COP process is failing and in response, people are creating alternative spaces for strategy and organizing.
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